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The estimated value of India’s brand Tata has increased by 37 percent to $19.5 billion in 2019 and according to the media reports, Tata made it to the list of top-100 global brands.
From the journey of making Tata Salt to indulging in the making of Tata Softwares, this group has been ranked on the 86th position in the list which is published by the London-based consultancy Brand Finance, which was earlier at 104 in 2018 the statement said, adding it is the only Indian brand in the global top-100.
Proud to be the only Indian brand to enter the list of top 100 most valuable brands, as per the Brand Finance Global 500 2019 report. With an increase of 37% in our total brand value since last year, this is just the beginning! #ThisIsTata @BrandFinance pic.twitter.com/N39CFZH8kD
— Tata Group (@TataCompanies) January 28, 2019
“The Tata group has seen an impressive increase in brand value in 2019, and have been rewarded by being the only Indian brand within the top 100 most valuable brands in the world,” Brand Finance chief executive David Haigh was quoted as saying in a statement issued by the Tata group.
Reacting to the acknowledgment, Tata Sons chairman N Chandrasekaran said, “This recognition will encourage us to drive our businesses in a socially responsible manner globally while continuing to strive for excellence through innovation and entrepreneurship.”
Natarajan Chandrasekaran, Chairman of @TATACompanies, believes that all chief executives need to have clarity on their values: https://t.co/lKpQ4FOslH #wef19 #DigitalDirections pic.twitter.com/40SJvhZKPW
— Tata Consultancy Services – Europe (@TCS_Europe) January 24, 2019
David Haige concluded that the performance of the group’s cash-cow Tata Consultancy Services results in the improvement in brand value. Apart from this, Tata group’s automotive and steel companies also helped with computing the value.